Royal Enfield updates

Well, seems like Royal Enfield is on fire! The company had recently launched two new variants of Classic 500 in India – Classic Chrome and Classic Desert. As we had reported earlier, due to constant increase in the price of petrol, Royal Enfield and Hero MotoCorp are finding the plan of launching diesel powered two wheelers in India feasible. This is very much true and not a rumor.

Back in 1970’s, Royal Enfield was the first Indian motorcycle company to launch diesel variant in India – Taurus. Now, they’re planning to come out with diesel engines for their range of bikes – Classic 350 and Classic 500. Both the bikes have gained immense popularity in India and worldwide. The launch of diesel variants will ensure a rise in sales. Even Hero MotoCorp is developing the diesel engine which is undergoing ARAI testing as of now.

Along with this, RE has also decided to foray into the 750cc twin cylinder engine segment very soon.

“It makes sense for us to move into that category. So many bike companies have been entering India and contest has just begun. However, things are at a very early stage, as neither the volumes from that segment or the commercials seem encouraging,” said, Venkatesh Padmanabhan, chief executive.

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There is one more to add on Royal Enfield news bulletin and a good gossip for all long waiting Café Racer fans. The Café Racer model was showcased in the 2010 Auto Expo, Delhi. But unfortunately, it wasn’t launched in India. Now, the company is looking forward to develop a street version of the Café Racer and then launch it in about 12-18 months. May be 2013 will be that lucky year when we see Royal Enfield Café Racer hit the global market. This model will be launched in India once the firm clears the production capacity problem which prevails as of now.

 

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